ASOScan Blog

Practical App Store Optimization guides on keyword research, rank tracking for iOS and Android, store metadata, and competitor analysis.

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ASO Tools & Reporting

How to Measure ASO: KPIs, Metrics & Reporting

Measure ASO with four KPIs: rankings, impressions, conversion rate, and an ASO score, not installs alone. Where the data lives, how to report it, and the attribution caveat.

Khalil Kitar6 min read